From author to PR manager
A short story about growing up with mixed heritage has set UoC Creative Writing and Journalism graduate Rashid Adamson on the path of success. He talks to Conny Kaufmann about writing to promoting.
“It meant a great deal to me to have recognition for the work I was doing”, Rashid explains. Currently, he is working on a memoire, which will be the full-length version of “Torn”. “The BBC had read the book and invited me to London to take part in a workshop. All participants were then invited to submit some scripts for radio plays. So I'm working on a couple I had in mind.”
But the writing is not enough for Rashid. Having over 20 years of business experience, the mature UoC graduate is just in the process of setting up his own PR, Media and Marketing business Yellow (“Red Yellow”) in Middlesbrough. “We big-up our clients’ public persona, get them noticed in the local and national press, analyse their target markets and come-up with dynamic ways to reach them.”
“I was always interested in PR and marketing, and the journalism and creative writing gave me insight into the media world. So it made sense to fuse my skills together and set up my business”, Rashid explains.
Friday, October 30, 2009 | Labels: Arts Council, Cumbria, Middlesbrough, Penguin books, Rashid Adamson, Red Yellow, The Map of Me, Torn, UoC | 0 Comments
Publishing with the dark, wicked Wolf
“We’re looking for the darkest of dark – anything that falls through the cracks of civilised life. Where the reader sometimes roots for the bad guy, where the good guys don’t always win, where horrendous crimes or injustices abound, where the reader can delve into the twisted recesses of the human soul”, editor-in-chief Ed Wolf explains. Over the last twelve months, he reckons he saw over 200 manuscripts. “But the wicked subject matter and sharp, readable writing style which made reading compulsive is what made those nine authors stand out so far.”
Wild Wolf’s selection process can take between two and four months. Ed Wolf advises everyone to re-draft their stories several times. “Make sure you have an attention grabbing intro letter and synopsis. The author should be bursting with enthusiasm! If the author can’t be bothered to try to sell his work then a publisher isn’t going to either.”
Friday, October 30, 2009 | Labels: Claire Lewis, dark fiction, Newcastle, UoC, Wild Wolf Publishing | 0 Comments
Wir wollen Sonne!
The clocks have turned back, the orange leaves have almost all fallen to the ground already and are making the pavements treacherously slippery... autumn is well and truly upon us!
I can't help it, I'm a summer child. I don't like it being dark at 5pm, needing the heating on just to keep warm and most winter coats are not the most fashionable either.
So I had a little scoop around on Youtube, and I found one of my favourite childhood songs. It is called "Wir wollen Sonne" (We want Sun) by Rolf Zuckowski (everybody, and I mean everybody born after 1975 grew up with songs by Rolf Zuckowski und seine Freunde). His "friends" are local kids singing the songs with him, and if I'd lived anywhere near Hamburg when I was growing up, I would have loved to sing with him! I still know all the lyrics by heart!
As you might be able to tell by the people in the video, this song was recorded in the early 90s. And it played all day on the car's radio when my family was en route to our (summer) holiday destinations! On one of our 3-week holidays on the island of Wangerooge, it rained on all but four days - and I kept playing this song over and over, hoping that the weather would get better if I just played the song long enough (I want to add that I was roughly 6 years old or younger at that time!)
So all you Germans: relive your Rolf Zuckowski - memories! Everyone else - sit back, relax, and think of summer! It's only about 8 months away!!!
Thursday, October 29, 2009 | Labels: Rolf Zuckowski, Summer, Wir wollen Sonne | 0 Comments
For your consideration
This has been on the internet for a few days now, but it still cracks me up.
If you don't know what this is about: Nick Griffin is the leader of the BNP (British National Party), which have very racist views. He was invited onto BBC's programme Question Time last week, where he was asked by the panel, led by journalist David Dimbleby (green tie), and the audience about his politics.
This little video cut together his responses, and probably reflects what many think Griffin really should have said.
Wednesday, October 28, 2009 | Labels: BBC, BNP, Nick Griffin, Question Time, spoof | 0 Comments
UoC graduate Claire publishes novel
Getting her novel published was Claire’s big aim. Now that her first work is in print, she talks to Conny Kaufmann about her novel, similarities between her and the protagonist and how she finally got published.
When Claire Lewis was studying towards her degree in Creative Writing and Film at the University of Cumbria, she had a dream. This dream stayed with her so much, that she wrote a short story about it while she was in her third year. However, feeling that there was more to it still, she successfully turned her dream into her first novel “A sick work of Art”, which was published in August.
“The story’s main character is 24-year-old Maxie, who works in the coffee shop of an Art Gallery. One day, she finds a video on the internet, in which an artist kills someone. Through her work, she gets mixed up with the art scene and the story really gets quite dark from there”, Claire outlines her novel. “Because of the subject matter, one of my friends was worried I might have turned into a serial killer – but I can assure you I haven’t” she laughs. “And although 40 per cent of Maxie’s personality are based on me – we both live in Newcastle and our boyfriends are in the Royal Navy – there are still quite a few differences between us.”
When she couldn’t find a job as a writer after her graduation in 2006, Claire decided to put her novel on hold and do a fast-track journalism course. “I guess, in the end, it all worked out for me as an author. But that was the hardest course I’ve ever done!”
Claire had been sending her manuscript to publishers all over the country. In the end, Newcastle-based Wild Wolf Publishing, who specialise in dark fiction, thought she has potential. “It’s very exciting to have a proper book. It was published a little early and nobody told me, so imagine my excitement when I found it on Amazon!” She admits that one day she might go down to a bookstore just to see it on the shelf. “But at the moment, I just try to get reviews and feedback.”
“A sick work of Art” by Claire Lewis is available online and can be ordered in every bookshop. Wild Wolf Publishing, £ 8,99.
Hear and see Claire reading an excerpt from her novel:
(The sound is pretty quiet, due to technical problems, I'm afraid!)
Tuesday, October 27, 2009 | Labels: A sick work of Art, Claire Lewis, novel, UoC, Wild Wolf Publishing | 0 Comments
When the Unthinkable becomes real
Take media mogul Rupert Murdoch's rant, for example. He is not amused, that the internet provides news content for free, and is eager to charge readers for News Ltd's content. Murdoch even went so far as to call search engines plagiarists, for linking his headlines to the search and getting visitors to his websites. Something's not right there! Just like iTunes uses micropayments for their content, newspapers should follow suit. But, according to Shirky, these models only work when the provider can avoid competitive business models. The New York Times has tried twice before to charge for their content, with QPass and TimesSelect, but those models must obviously have failed, because their content is now free for everyone to read!
I can can see, however, where both Clay Shirky and Rupert Murdoch are coming from. Murdoch, who made his fame and (most importantly) fortune by selling news, doesn't want to let "his" content get out of hand. To him, internet users should pay for the privilege of reading the news. All it would take for him to stop Google accessing his content, is a little line of html code on his websites, that will keep crawler bots away. But then again, who would read his news, if they weren't specifically looking for it? Google News and other such websites give their users a digest of headlines that might be of interest to them, and then go on to send those users to the respective websites to read the full content. That does not count as copyright infringement! That would be like sueing the library lady for pointing out where a specific book can be found!
Shirky argues that news providers saw the internet coming and taking over, and reacted too late. A decade ago, the use of the internet began spreading and users from the general public picked up on it. We are now so used to free content, that we don't see why we should suddenly start paying for the privilege.
The problem is, that there is no new model for journalism. We all just have to adapt. Although newspaper sales might decrease, there will still be readers buying the hard copy. Especially when it comes to local news and general interest. And I personally think it would look stupid if we all sat around the Saturday/Sunday breakfast table with our laptops out, reading our way through the internet, instead of passing the Sports/Business/Entertainment sections around. I can understand why we pay for newspapers. After all, they have to be printed, and ink and paper in those quantities cost a fair amount of money. And yes, every journalist, whether he/she is working for print or online, wants to get paid. The problem is in the advertising revenue. It is far easier, and more people read the ads, when they are posted on the web. But I know I'd still be looking for an ad of my local car dealership in my local paper first.
I guess we will have to see what happens. Experiment a bit. As Shirky points out: "Experiments are only revealed in retrospect to be turning points." I agree with him on the point that society does not necessarily need newspapers. But what it will always need is journalism. And for it to be available to the public. I don't think that charging for the content is the right or best solution Ruoert Murdoch came up with. If Google cut all of his content off the search engines for a month, I am sure that Murdoch's sites will have less visitors than anticipated. An his Australian blog, Peter Ricci gives Rupert Murdich a little primer on how search engines work. The comments that blog received, suggest that Murdoch should let the next generation, the digital-savvy generation take over, before it's too late.
I don't know about you, but I suddenly have images of a man in my head. His name was William McMaster Murdoch (aptly enough), and he was the First Officer on board the Titanic, who saw the iceberg too late and who's actions led the safest ship in the world to sink....
Now that's something to think about.
Monday, October 19, 2009 | Labels: Clay Shirky, newspapers, online, pay content, rant, Rupert Murdoch, unthinkable | 0 Comments
Bye bye, Aaron!
Aaron, pronounced the German way "Ah-ron" is or rather was our horse. We've had him since spring 1999, and he is now 15 years old. Today, his new owner picked him up and moved him to his new stable.
Sunday, October 18, 2009 | Labels: Aaron, Schloss Burg Stables, Westfalen | 0 Comments
Not one of uni's prouder moments...
Yesterday afternoon: I open the front door, and find a letter on the floor, beneath the letter box. An official letter from the University of Cumbria.
Turns out, that after three weeks of being a Third Year student, I finally got to know whether I actually passed my second year or not!
We finished our second year of the Travel Journalism course in the first week of May. Everbody else got their results in July and August. But apparently, a certain Media Law lecturer had first of all got the results in too late and put the results in the wrong system, so it took this university five months and 2 weeks to process our results! Maybe it's just me, but I don't think that's acceptable at all. After all, we students get marks deducted if we hand assessments in a day late. So leaving it until after we signed up for another year, to officially tell us whether we passed the last year, seems just a tiny bit hypocritical!
I did pass the Second Year.
With 454 overall points last year, I got 56,75% - which in uni-speak is a Lower Second Class. However, if you count in my 516 points in Year 1 (thanks to the 85% I got on one of my tourism modules), which equals 64,5% or an Upper Second Class, I've just about got an overall Upper Second Class degree so far! The magic threshold from Lower to Upper Second is 60% - if you do your maths, I come out at 60,625% ! Which is why I need to pass most of my assignments with 60%+ to maintain that degree!
For those of you who are not familiar with the British marking system:
35 - 39%: Condoned Fail
40 - 49%: Third Class (D)
50 - 59%: Lower Second Class (C)
60 - 69%: Upper Second Class (B)
70%+ : First Class (A)
80%+ : First Class (AA)
My course leader was nice enough to email me a screenshot of my results (minus the Media Law one) in August, so I knew I had passed. But it still took the university almost two months, to actually confirm this!
Sunday, October 18, 2009 | Labels: late, results, UoC, Upper Second Class | 0 Comments
Postcards
From here on in, you can find my "Postcards from..." on Postcards from Conny.
So check my first blog entry there, for the story of my North Eastern adventure ;)
Friday, October 16, 2009 | | 0 Comments
Writing your dissertation in 15 mins a day...
...yeah, as if!
My third year at university has only just started, and already I feel kinda overwhelmed by the whole "Write your dissertation"-situation. I am trying to really put in a lot of effort this year, copying lecture notes, doing all the necessary reading etc. and I'm fine with that. But when it comes to my dissertation - the thing I've been working towards for the last 2 years - I don't know where to start.
I know what I want to write about. I'd love to compare different travel magazines and newspaper travel supplements and determine how their content, style, tone, symbolism, semantics relate to their readership. I want to look at it both from a journalistic point of view (ie styles etc.),but also from a marketing point of view; analysing how readers can be split up into different market segments, what would appeal to these segments and whether they overlap or not. Is there a segment missing? Then why is that? And do travel publications vary from country to country? I want to find out, whether Britain, as an island nation, developed a different travel market than for example Germany, which has 9 land borders.
The problem is: I can't word my question. And without one, I can't work. Don't get me wrong, I've done my research proposal, I'm halfway through my literature review - but I need to formulate my question in order to get started. I'm the same in journalism. I need my headline first, to give me an angle on the story, to focus. At the moment, I feel like I'm hanging in limbo. If you have any suggestions, on how to put all that into a proper, academic-sounding dissertation topic, let me know!
I know I'll need to write about 10,000 words (without counting quotations) until mid-March and that I'll have to write a certain number of words per day or week to get there. We get tutorials at uni, on how to reference in the Harvard-System, but what I for one need, would be a look at a previous dissertation. How did they lay it all out? Did they include an appendix? How structured were the dissertations? I know that this is just about style, but once again, this helps me focus and getting the job done.
Over the next week, I'll have to read the books (including the ones about writing dissertations - like the "15 mins a day" one) and make a start. Get my first few paragraphs on paper. March seems miles away from now, and yet I know it'll come around too soon!
Wish me luck!
Friday, October 16, 2009 | Labels: dissertation, problems, university | 0 Comments
Cheese or font?
Can you tell a cheese from a typeface?
All you journalists, editors, designers out there, test your knowledge with the Cheese or Font Quiz! It's harder than it looks!
There are two versions of this quiz. A practice version, and the game version which actually counts your score! So go ahead and try whether you can distinguish world cheeses from computer fonts!
Wednesday, October 14, 2009 | | 0 Comments
DVD Review: "Angels and Demons"
Although the script for "The DaVinci Code" was close to the version of the book, the writers took too much creative freedome with "Angels and Demons." Characters, which are vital to the story in the book are omitted or changed. Even the story itself had to be altered, and key elements are left out. It is impossible, of course, to summarise a 700+ pages book within 2 1/2 hours without having to make compromises, but book and movie can almost be seen as two different works of art now. Dan Brown explains in the bonus section, how he helped working on the movie script and what changes had to be made an why.
The film itself is outstanding. Tom Hanks convinces as American art historian Robert Langdon, who has to find the legendary "Path of Illumination" through Rome with the involuntary help of the Vatican. He has to stop a ticking anti-matter time bomb that could destroy the seat of the Roman Catholic Church. The centuries-old secret society of the Illuminati plans to bring the church to its knees through science. A race against time begins. While Conclave is being held in the Sixtine Chapel, four cardinals shall die on the "Altars of Science" - one every hour, on the hour.
"Angels and Demons" is just as gripping, mysterious and brilliant as its predecessor "The DaVinci Code." But those of you who are fans of the book and expect a one-to-one copy will be disappointed.
Wednesday, October 14, 2009 | | 0 Comments
Time Management
Right, it's that time of the academic year again.
University has started, and before I fall into the same trap I fell in last year - doing everything last minute - I've now planned my weekly time wisely. The plan is simple, really. I'll spend 1 - 2 hours every day writing up the lecture notes, doing the assignments as soon as I get them and reading in the relevant text books.
Then in the afternoons (except for Modays, when it's in the mornings before class), I'll spend 2 hours researching / reading and eventually writing my dissertation. This way I hope I'll be keeping on top of things and don't have to worry about deadlines too much.
I really need to focus this year. After all, I want a fairly good degree. Last year, I didn't really give it my best. I still got quite good marks in most of my subjects, but because the people at this university kept screwing my course around (and that has nothing to do with the lecturers - just with the fact that they didn't give us the lectures we were supposed to have).
But this year really counts. It's my final year! So I'd better put some effort in!
Sunday, October 11, 2009 | Labels: third year, Time management, uni | 0 Comments
Marge goes Playboy
The magazine hits the stands next month as a limited collector's edition. Subscribers will receive their magazines with human playboy bunny on the cover.
Sunday, October 11, 2009 | Labels: Marge, Playboy, The Simpsons | 0 Comments
NASA on crash course
Friday, October 09, 2009 | Labels: crash, moon, NASA, spacecraft | 0 Comments
Obama wins Nobel Peace Prize
Obama, who was surprised and humbled by the committee's decision, sees his win more as a call to action than a recognition of his accomplishments. He had only been in office two weeks before the nomination deadline.
As reported by CNN, Thorbjörn Jagland, chairman of the Nobel Committee, recognises Obama's efforts at dialogue with world leaders to solve "complex global problems" and working towards "a world free of nuclear weapons." He also stated that "only very rarely has a person to the same extent as Obama captured the world's attention and given its people hope for a better future." It is understood that the decision was unanimous and came with ease.
Friday, October 09, 2009 | Labels: 2009, Barack Obama, Nobel Peace Prize | 0 Comments
Newsroom Madness
Over the last two days, we third year journalism students have been quite busy. We had to get the Freshers' edition of "The Informer" designed, subbed and proof-read.
With only two weeks from the start of term until getting the pages ready to go to print (offstone), this edition mostly features articles written by the new first years.
In our first week back, we had to read and sub the stories they'd written during Freshers Week - and every first year group always comes up with the same ideas. "Where to drink in Carlisle", "How to live on the cheap", "Where to get books from" and "How to find a job" are usually along them. I had to oversee two stories written about Carlisle's bookstores. They listed Waterstones, WHSmith, Bookends and Book Case, but forgot to mention the aspect of the City Library and online second-hand book shops. I had to rewrite those two stories into one publishable version, and asked the two first years to get me 2 more quotes each - they came up with two quotes in total. Ah well, when you want something done properly...
Yesterday and today, we third years spend the day in the newsroom, slaving away on QuarkXpress, working on the page layout and subbing. I had spent Monday night working on my own version of Quark on my laptop and designed my pages, only to find that I couldn't open them on the university's newer system. So I had to start from scratch, creating two pages. This edition of Informer is a 12-page tabloid, but there are only 10 third years working on it, so two of us had to do an extra page.
On page 4, I had two articles. My page lead was Carlisle's City of Culture bid, while the anchor piece was a story I'd written about a Swedish designer. I used four pictures on the page, and also used crossheads and pullquotes, to make it look interesting and break up the text every now and then. I still can't believe I got away with the headline "The City of Culture, eh?", taking Carlisle's linguistic phenomenon of "eh?" into account. Terry just laughed and although he thought that it might be considered patronising, we kept the headline.
Page 2 was a bit more difficult to lay out. The front page held a story on the library closure, and there was a page turn onto my page. Which means, the story starts on one page, but finishes on another. I also had to place the imprint, a vox pop and a Students' Union story on the page. I finally decided to put the five vox pops on a green, 2-column wide colour patch and use pullquotes to make the words stand out. The imprint stayed in its traditional place at the bottom left corner of the page, while the SU story became page lead.
We were all very busy working on our pages, sometimes to the extend of not wanting to be bothered at all. However, at the same time we tried to help each other as much as possible. Luckily, the second year students helped proof read and so on, which made it a bit easier for us. Although we're Offstone today, we won't get to see the printed version til after the weekend. That has to do with CN groups printing schedule and our slot within that schedule.
When all was done yesterday, the third year students went to the pub together. Technically, we only wanted to have a celebratory pint at the Crown Inn, our local behind the uni, after all the work was done, but we ended up staying more than 5 hours, having dinner there, and some even stayed on for the pub quiz as well. Good times. Now that's what I call journalism. After all, they say that you can pick up some of the best stories at the pub! ;)
Wednesday, October 07, 2009 | Labels: Informer, Newsroom, QuarkXpress | 1 Comments
Being "Karla Kolumna"
And I feel, I am turning more and more into her.
It seems I've been the popular girl this week at the Solinger Tageblatt. After my "Postcard from Manchester" featured on Saturday's Karl.-Page, my "Postcard from the Lake District" followed suit today.
Tuesday, October 06, 2009 | Labels: Benjamin Blümchen, Karl, Karla Kolumna, Solinger Tageblatt | 0 Comments
The University Code
I wrote a piece for the Solinger Tageblatt's youth page "Karl. " which got published yesterday.
It's about all those big words and abbreviations that are used in every day university life, but which are confusing for Freshers. Bearing in mind, that I don't study at a German university, I still managed to come up with a list for my University A-Z. It seems that you need a university degree just to be able to understand their brochures these days...
If you can read German, check it out here!
Sunday, October 04, 2009 | Labels: A-Z, Karl, Solinger Tageblatt, uni | 0 Comments
How much do you care?
Friday, October 02, 2009 | Labels: Friendship, support | 0 Comments
Blog Archive
-
▼
2009
(188)
-
▼
October
(20)
- From author to PR manager
- Publishing with the dark, wicked Wolf
- Wir wollen Sonne!
- For your consideration
- UoC graduate Claire publishes novel
- When the Unthinkable becomes real
- Bye bye, Aaron!
- Not one of uni's prouder moments...
- Postcards
- Writing your dissertation in 15 mins a day...
- Cheese or font?
- DVD Review: "Angels and Demons"
- Time Management
- Marge goes Playboy
- NASA on crash course
- Obama wins Nobel Peace Prize
- Newsroom Madness
- Being "Karla Kolumna"
- The University Code
- How much do you care?
-
▼
October
(20)
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